Ibikoresho byo kwisiga byo muri Koreya y'Epfo byazamutseho 15% umwaka ushize.
K-Beauty ntabwo igiye guhagarara vuba aha. Koreya y'Epfo yohereza hanze amavuta yo kwisiga yazamutseho 15% igera kuri miliyari 6.12 z'amadolari umwaka ushize. Inyungu yatewe n'ubwiyongere bw'ibikenewe muri Amerika no mu bihugu bya Aziya, nk'uko bitangazwa na Ikigo gishinzwe imisoro muri Koreya n'Ishyirahamwe ry'Ibintu Bisukuye rya Koreya. Muri icyo gihe, amavuta yo kwisiga yo muri Koreya y'Epfo yagabanutseho 10.7% igera kuri miliyari 1.07 z'amadolari. Ubwiyongere bw'amafaranga y'indonke bwagabanutseho abavuga ko atari byo. Mu mwaka umwe cyangwa ibiri ishize, abakurikirana iby'inganda bavuze ko ibihe byiza byashize kuriK-Ubwiza.
Ibicuruzwa byoherezwa mu mahanga byo muri Koreya y'Epfo byazamutseho inshuro ebyiri ugereranyije n'umwaka wa 2012; icyari kidasanzwe ni umwaka wa 2019, aho ibicuruzwa byagurishijwe byazamutseho 4.2% gusa.
Muri uyu mwaka, ibicuruzwa byoherejwe byazamutseho 32.4% bigera kuri miliyari 1.88 z'amadolari y'Amerika, nk'uko amakuru abivuga. Uku kwiyongera kw'ibyo bikoresho byatewe n'umuco wa "hallyu" wo mu mahanga, yerekeza ku kwiyongera kw'ibikoresho by'imyidagaduro bikorerwa muri Koreya y'Epfo, birimo umuziki wa pop, filime na filime za televiziyo.
Ukurikije aho ibicuruzwa bijyanwa mu Bushinwa byazamutseho 24.6%, aho ibyoherezwa mu Buyapani na Vietnam nabyo byazamutseho 58.7% na 17.6% mu gihe cyavuzwe.
Ariko, ibicuruzwa byose byoherejwe mu mahanga mu 2020 byagabanutseho 5.4% bigera kuri miliyari 512.8 z'amadolari y'Amerika.
Igihe cyo kohereza: Werurwe-19-2021